After establishing a strong working relationship through previous projects, Erand Arifi and I decided to collaborate on the full management and production of his YouTube channel. I handle every aspect of the channel, including content ideation, filming, editing, planning, thumbnail design, and posting, all in close coordination with Erand.

The channel features a mix of vlogs and self-improvement content, striking a balance between showcasing Erand’s lifestyle and generating reach through engaging, value-driven videos. Our collaborative approach ensures high-quality content that resonates with his audience and aligns with his personal brand.